Commodore International challenges Italian rival’s trademarks in escalating brand dispute — firm says clarity needed to clear the path for new licensed products

Commodore International challenges Italian rival’s trademarks in escalating brand dispute — firm says clarity needed to clear the path for new licensed products

Revived Commodore entity says European registrations held by Commodore Industries were improperly granted and are legally invalid.

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works .

(Image credit: Commodore) Commodore International Corporation has initiated legal action against Italian start-up Commodore Industries, claiming that a set of Commodore trademarks registered in Europe in 2017 were improperly granted and are invalid as a matter of law. The move marks the latest escalation in a long-running dispute over who controls the storied Commodore brand , which has been decades in the making since the original computer maker's collapse.

In a statement, Commodore International said that the trademark registrations of Commodore Industries were "improperly granted and are invalid as a matter of law." The trademarks held by Commodore Industries cover the Commodore name and associated branding in the EU. The company said it would not comment further while proceedings are ongoing, but confirmed that formal legal steps are now underway.

The dispute follows a series of competing revival efforts that began earlier this year when Commodore International claimed it had acquired a large portfolio of 47 original Commodore trademarks and positioned itself as the legitimate continuation of the brand. Around the same time, Commodore Industries asserted that it already held valid European registrations, including marks incorporating the classic "C=" logo, and moved to block use of the Commodore name by the revived entity in certain jurisdictions.

‘Proper next-gen Amiga’ launched by Apollo Computing

Key considerations

  • Investor positioning can change fast
  • Volatility remains possible near catalysts
  • Macro rates and liquidity can dominate flows

Reference reading

More on this site

Informational only. No financial advice. Do your own research.

Leave a Comment